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Examples

  • Let the dinosaurs think they’re getting something valuable by negotiating a 30-day delay for drastically cheaper overall content additions. by making it 40-50% cheaper for netflix to buy content, it means they can continue to both expand their library, both in content and in depth, at no extra cost to Netflix.

    We Know Hollywood Is This Dumb. Et Tu, Netflix? MG Siegler 2005

  • DVD & Blu-Ray are going to be replaced by streaming in just a few years when we all go online to purchase films and television or in netflix's case - we rent them for $8 a month unlimited viewing. "netflix" implies a service on the "net" for "flicks"… the DVD service isn't an internet service so by separating the companies the name Netflix actually makes sense now - to me.

    ABC News: Top Stories 2011

  • Instead, they will come from the newly branded Qwikster, a name Netflix Inc Chief Executive Reed Hastings choose because "it refers to quick delivery."

    Reuters: Press Release 2011

  • The streaming service will keep the name Netflix but the postal DVD rental business will be renamed Qwikster.

    BBC News - Home 2011

  • The name Netflix will remain for movie streaming, according to the statement, which was posted around 9 p.m.

    NYT > Home Page By ELIZABETH A. HARRIS 2011

  • I suspect that in the next decade or so we will begin to see the Pareto principle replaced by what I call the Netflix principle.

    Richard Spilman: Blockbusters and Publishing: The Pareto Principle vs. Netflix 2009

  • My writing partner, Lisa, is on what she calls the Netflix diet.

    Become Your Own Matchmaker Patti Stanger with Lisa Johnson Mandell 2009

  • The company said it would keep the name "Netflix" for streaming.

    unknown title 2011

  • Starting in a few weeks those familiar red envelopes that arrive with DVDs in millions of mailboxes will no longer carry the name Netflix, as they have since 1998.

    Reuters: Press Release 2011

  • This is what I call Netflix's now-punctured " myth of inevitability."

    Wired Top Stories Tim Carmody 2011

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