captandum

A quilt in the guest room of a slightly shabby British B&B is elaborately embroidered with the Latin slogans Argumentum ad crumenam (an appeal based on wealth), Argumentum ad absurdum (an appeal based on absurdity) and Argumentum ad captandum (an appeal based on popular passions).

This week's new exhibitions 2011

Morning Stirfish and Qwertboi and all - yes liked the WNQR though it did take me a while to cotton on too - maybe an even more fitting latin phrase for our lot would be 'Ad captandum vulgus' the meaning supposedly - 'To appeal to the crowd - often used of politicians who make false or insincere promises appealing to popular interest'.

Steve Bell on Silvio Berlusconi's trial 2011

Alcibiade Fanciullo a Scola, D.P. A. (supposed to be Pietro Aretino — ad captandum?), Oranges, par

The Book of The Thousand Nights And A Night 2006

Must he not be talking ‘ad captandum’ in all this?

Theaetetus 2007

This may come closer to some well-known errors of logic such as syllogism, sophistry, argumentsad hominem , argumentsad captandum, and argumentsadd one too many.

The Deluxe Election-Edition Bushisms Jacob Weisberg 2004

This may come closer to some well-known errors of logic such as syllogism, sophistry, argumentsad hominem , argumentsad captandum, and argumentsadd one too many.

The Deluxe Election-Edition Bushisms Jacob Weisberg 2004

This is an old-fashioned vein, to be sure, -- the _ad captandum_ trick of a popular orator bent upon making a success.

The Bibliotaph and Other People Leon H. Vincent

This practice of representing objects nearer the eye than the frame is certainly to be observed in some of the prints after Rubens and others, and has descended to several common prints in our own time, but ought not to be adopted, as bordering too much upon that art which may be designated as a sort of _ad captandum vulgus_ display.

Rembrandt and His Works Comprising a Short Account of His Life; with a Critical Examination into His Principles and Practice of Design, Light, Shade, and Colour. Illustrated by Examples from the Etchings of Rembrandt. John Burnet

That it is a divine right communicated by priestly anointment, attended by public ceremonies, imposing in appearance, and "_ad captandum, _" for the public eye.

Mysticism and its Results Being an Inquiry into the Uses and Abuses of Secrecy John Delafield

If, perchance, they possess any excellence above their society, they consider it as a redeeming grace for their importunities, and, calculating on the vulgarism _ad captandum_, that what is dearest bought is most prized, they make their friends pay freely for their admiration.

The Mirror of Literature, Amusement, and Instruction Volume 10, No. 277, October 13, 1827 Various