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Examples
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So in this particular circumstance, Bayer is promoting off-label use of LESS severe circumstances, not more severe or entirely different.
Yaz Makers to Women - "We Screwed Up" aka TBTAM 2009
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Do note that Bayer is not signed on to direct the film, this is purely wishful thinking from the man.
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Having worked on seemingly every single music video from the 1990s, director Samuel Bayer is a slick, technically proficient filmmaker.
Movie Review: A Nightmare on Elm Street » Scene-Stealers 2010
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Basically, Bayer is targeting healthy women with typical premenstrual symptoms and no acne.
Yaz Makers to Women - "We Screwed Up" aka TBTAM 2009
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Earlier today, we published a story about how Samuel Bayer is not interested in directing a sequel to A Nightmare on Elm Street, and hinted that he is developing an adaptation of a graphic novel.
Samuel Bayer Wants To Direct Comic Book Movie: Garth Ennis’ The Boys | /Film 2010
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Bayer is (seemingly) leaving the music video realm behind and making the jump into big features; his first major flick is the upcoming remake of A Nightmare on Elm Street.
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The NYT points out that corrective ads are rare, but Bayer is running them for Yaz, a birth control pill, as part of a settlement with the FDA and state attorneys general.
Archive 2009-02-01 Rebecca Tushnet 2009
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Bayer is spending $20 million on the ads through the end of August.
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Samuel Bayer is directing “A Nightmare on Elm Street” from a screenplay by Wesley Strick (“Cape Fear,” “Wolf”) and Eric Heisserer.
A Nightmare On Elm Street: New Poster, Photos, and Trailer News | /Film 2010
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In case you're not getting enough pressure, Bayer is doing a really nice DTC campaign.
CVS/Caremark - Detailing for Bayer? aka TBTAM 2008
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