McCooey

Still, the dearth of snow this season is handing Mr. McCooey and his business an unprecedented challenge.

Ski Bus Scrapes By Without Snow Jim Carlton 2012

With just two daily buses running from the Bay Area to the Tahoe resorts, Mr. McCooey estimates his revenue is only 40% of what it was at this time last year.

Ski Bus Scrapes By Without Snow Jim Carlton 2012

Mr. McCooey keeps his overhead low, chartering all his buses and using mostly volunteers who work for lift tickets and other amenities.

Ski Bus Scrapes By Without Snow Jim Carlton 2012

As the passengers huddled over complimentary hot dogs and beer by the bus at the end of a day of skiing, Mr. McCooey thanked them for their business and added this plea: "Pray for snow."

Ski Bus Scrapes By Without Snow Jim Carlton 2012

Since launching in 1996 with two buses that ferried passengers from the Bay Area to Lake Tahoe ski resorts, Recreation Connection Inc. has been increasing its revenue 20% to 30% a year, says founder and Chief Executive Brian McCooey.

Ski Bus Scrapes By Without Snow Jim Carlton 2012

Mr. McCooey, 44 years old, says he got the idea for the business after helping organize bus ski trips for teenagers as a recreation and park supervisor for the city of Lafayette in the mid-1990s.

Ski Bus Scrapes By Without Snow Jim Carlton 2012

Robert McCooey , head of new listings at the Nasdaq Stock Market, said if all the companies in the backlog go public in the coming year, "it's not unrealistic" to predict the number of IPOs could rise by about 50% from the past year's level.

Wall Street's Sales Slump Randall Smith 2012

Consumer Reports deputy electronics editor Eileen McCooey has, and what she found surprised her.

Sound Byte: Get the best price on bundled services 2011

Revenues at Recreation Connection Inc., which operates a Bay Area Ski Bus shuttle to Tahoe resorts, are running only about 40% so far this season compared to last year, said Brian McCooey, chief executive officer of the Concord, Calif. firm.

California Farmers, Ski Areas Fret About Dry Spell Jim Carlton 2012

Mr. McCooey's wife, Kelly "KC" McCooey, who serves as chief financial officer, remembers once booting an inebriated passenger after he created a scene over a locked bathroom on the bus.

Ski Bus Scrapes By Without Snow Jim Carlton 2012