Pardy

"Pardy," said the King, for that was the proper thing for a King to say, you know, "I never saw a gold-horned cow in my life!"

The Pot of Gold And Other Stories Mary Eleanor Wilkins Freeman 1891

The departure of Mr. Pardy, who was hired from Nokia Corp. in early 2009, deprives the smartphone maker of a marketing chief during the crucial lead-up to the launch of its PlayBook tablet, expected at the end of March or early April.

RIM Loses Marketing Chief Phred Dvorak 2011

To revamp marketing, RIM hired Keith Pardy , who had done stints at consumer giants Nokia Corp. and Coca-Cola Co.

BlackBerry Maker's Issue: Gadgets for Work or Play? Phred Dvorak 2011

In early February, Mr. Pardy resigned as RIM's chief marketing officer.

BlackBerry Maker's Issue: Gadgets for Work or Play? Phred Dvorak 2011

Mr. Pardy had been a marketing executive at Nokia and Coca-Cola Co.

RIM Loses Marketing Chief Phred Dvorak 2011

Agence France-Presse/Getty Images Keith Pardy, shown holding two Blackberry Pearl phones in June, is leaving RIM for 'personal reasons.'

RIM Loses Marketing Chief Phred Dvorak 2011

Pardy-of-one! they shouted, just to ensure that everyone realised I was eating alone that particular evening.

Amtrak adventures Anna Pickard 2010

RIM, based in Waterloo, Ontario, said Keith Pardy is leaving for "personal reasons," but is continuing to help the company over a six-month transition period.

RIM Loses Marketing Chief Phred Dvorak 2011

Mr. Pardy told the company a month ago about his plans to depart, according to a person familiar with the situation.

RIM Loses Marketing Chief Phred Dvorak 2011

RIM executives had hoped Mr. Pardy would be able to help the company shed its staid corporate image and help it boost popularity in the battle against branding wizards like Apple.

RIM Loses Marketing Chief Phred Dvorak 2011