brummagen

I presume that these fair blossoms were (or will be, for I know not the date of the brummagen blowout) paraded through the streets bedized in royal frippery to make a hoodlum holiday while the megalophanous huckster worked the perspiring mob with peanuts and soda pop, and the thrifty merchant marked his shopworn wares up 60 per cent, and sold them to confiding country men "at a tremendous sacrifice."

The Complete Works of Brann the Iconoclast, Volume 10 1905