hypercasual

The dress code, incidentally, is what you would call “hypercasual”, with the exception of the representative from the National Post, who is otherwise garbed in traditional Friday-before-the-long-weekend gear, but with vibrantly pink socks and loafers.

One way to fill blogspace on a pre-long weekend Friday – Liveblogging a PMO background briefing - Inside the Queensway - Macleans.ca 2009

The dress code, incidentally, is what you would call “hypercasual”, with the exception of the representative from the National Post, who is otherwise garbed in traditional Friday-before-the-long-weekend gear, but with vibrantly pink socks and loafers.

2009 July 2009

The admirable efforts to rescue American men from the infantilizing curse of the hypercasual are never going to get anywhere as long as suits are seen as an arbitrary and foreign costume.

Lighten Up: Rediscovering The Summer Suit 2009

But the real shame is the modern prejudice against summer suits, an attitude that has hardened as men’s clothes have been bifurcated into two extremes: the dark formality of the business suit and the hypercasual mufti of T-shirts and shorts.

Lighten Up: Rediscovering The Summer Suit 2009