pay-to-view

And, unlike many pay-to-view websites, they actually tell you something about the subject before they cut you off.

I Love New Scientist (fan post) Heather McDougal 2009

Now some content is obviously and effectively “pay-to-view.”

March « 2009 « L.E. Modesitt, Jr. – The Official Website 2009

And, unlike many pay-to-view websites, they actually tell you something about the subject before they cut you off.

Archive 2009-02-01 Heather McDougal 2009

Now some content is obviously and effectively “pay-to-view.”

The Not-So-Free World-Wide Web « L.E. Modesitt, Jr. – The Official Website 2009

But putting aside the age-old complaint about these pay-to-view ad models – that they only draw consumers who have the time and desire to win trinkets viewing ads – it seems to me that a marketer that pays consumers to watch its ads is not only accomplishing less than those lifts in metrics suggest, but actually damaging its brand.

Rethinking Pavlovian Marketing - Kitty Kolding - MediaBizBlogger 2009

More down my alley, check out Classical TV, which has both free and pay-to-view offerings of orchestra, opera, and ballet on the net.

Archive 2009-05-01 Lisa Hirsch 2009

For this month marks the 45th anniversary of baseball's first pay-to-view major league baseball game, and with whom better to celebrate than the team that hosted that first telecast from the House that Walter O'Malley built?

Michael Shapiro: (Un) Happy Anniversary: 45 Years Since Baseball Debuted on Pay-TV 2009

How can anyone possibly think it will work to combine amateur-style video with a pay-to-view scheme?

"The video you have selected requires you to be a member of Pajamas TV." Ann Althouse 2009

But putting aside the age-old complaint about these pay-to-view ad models – that they only draw consumers who have the time and desire to win trinkets viewing ads – it seems to me that a marketer that pays consumers to watch its ads is not only accomplishing less than those lifts in metrics suggest, but actually damaging its brand.

Rethinking Pavlovian Marketing - Kitty Kolding - MediaBizBlogger 2009

But putting aside the age-old complaint about these pay-to-view ad models – that they only draw consumers who have the time and desire to win trinkets viewing ads – it seems to me that a marketer that pays consumers to watch its ads is not only accomplishing less than those lifts in metrics suggest, but actually damaging its brand.

Rethinking Pavlovian Marketing - Kitty Kolding - MediaBizBlogger 2009