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Examples
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Another video clip features reactions from women, most positive. site also features a sign-up to get free samples, info on the women in the ads, and a call-out for other women to be shown in future pro-age campaigns.
ClickZ News 2009
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Another video clip features reactions from women, most positive. site also features a sign-up to get free samples, info on the women in the ads, and a call-out for other women to be shown in future pro-age campaigns.
ClickZ News Blog 2009
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#6 It's not just airbrushed nudity that gets banned, Dove's pro-age campaign for real beauty, showing nude non-airbrushed mature ladies, was banned
Adland 2009
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Two years ago, she was one of nine women, 50 and older, selected from around the nation to participate in a Dove beauty "pro-age" campaign promoting "real" women.
unknown title 2009
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In makeup, use a light touch, says Cindy Joseph, a Ford Classic model and founder of a line of "pro-age" cosmetics boombycindyjoseph.com."
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So until we have men and women working more flexibly, without the stigma attached to it, it will be hard to change the perception that somehow you can't succeed this way. "report by the Institute for Employment Studies (IES) has found only half of employers have a pro-age recruitment policy, while many remain nervous about discussing age in the workplace for fear of being accused of discrimination.
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