Definitions
from Wiktionary, Creative Commons Attribution/Share-Alike License.
- noun The process where a product
marketer falsely pretends to be a marketresearcher conducting asurvey , when in reality they are simply trying tosell the product.
Etymologies
from Wiktionary, Creative Commons Attribution/Share-Alike License
From "Selling Under the Guise of research"
Support
Help support Wordnik (and make this page ad-free) by adopting the word sugging.
Examples
-
Making sales or donation pitches under the guise of a survey is known as "sugging" for soliciting under the guise of interviewing, or "mugging" for marketing under the guise of interviewing.
CTV News RSS Feed 2009
-
Making sales or donation pitches under the guise of a survey is known as "sugging" for soliciting under the guise of interviewing, or "mugging" for marketing under the guise of interviewing.
Market News 2009
-
Making sales or donation pitches under the guise of a survey is known as "sugging" for soliciting under the guise of interviewing, or "mugging" for marketing under the guise of interviewing.
Market News 2009
Comments
Log in or sign up to get involved in the conversation. It's quick and easy.