supermarket's

But sports-marketing experts say the supermarket's Paralympics-only deal has transformed the landscape of Olympics marketing, dramatically raising the value of Paralympic sponsorship rights.

Paralympic Gold Lures Sponsors Richard Gillis 2011

A child was among the dead, its small body carried off by a fireman wrapped in an advertising poster that had once lined the supermarket's walls.

Afghan Blast Targets Westerners Matthew Rosenberg 2011

No wonder Kean wore the expression of a man who had dipped a hand into a supermarket's reduced-to-clear shelf and pulled out a finest range product with a 90%-off sticker after Yakubu returned from suspension to open the scoring against QPR, his 13th goal in 16 top-flight starts for Blackburn.

Steve Kean hails predatory Yakubu as Blackburn drag QPR into the mire 2012

Creative private-label strategies, aggressive real-estate expansion and a gold mine of consumer data compiled from the supermarket's innovative Clubcard program made the company a fierce competitor in the U.K. and gave it a platform to reach around the globe.

Tesco Warns on Profits, Vows Changes Paul Sonne 2012

In fact, says the all-knowing group Christian Voice, the slump followed the supermarket's error in making a £30,000 donation "to next year's divisive, depraved London 'Gay Pride'".

Hugh Muir's diary 2012

The supermarket's Switch The Fish campaign earlier this year boosted sales and awareness of sustainable varieties beyond the traditional big five.

Sharp rise in sustainable seafood products on sale in UK 2012

By John Minchillo, APA Whole Foods worker explains the supermarket's closing on Saturday to customers who waited for their turn to stock up on supplies.

NYC boards up, shuts down as Irene nears 2011

Signs heralding the supermarket's grand re-opening ceremony a week earlier still hung outside the store—it had just been redesigned.

Quake-Hit Residents Struggle for Essentials Daisuke Wakabayashi 2011

By John Minchillo, APA Whole Foods worker explains the supermarket's closing on Saturday to customers who waited for their turn to stock up on supplies.

NYC boards up, shuts down as Irene nears 2011

Mr. Clarke said Tesco would stick with the Big Price Drop, which he called the "first step" in his crusade to revitalize the supermarket's U.K. business.

Tesco Warns on Profits, Vows Changes Paul Sonne 2012