marketers

Lots of wonderful talk about what are tweens, who created the title marketers, and what means most — the kids themselves.

2010 May « educating alice

Lots of wonderful talk about what are tweens, who created the title marketers, and what means most — the kids themselves.

SLJ’s Day of Dialog « educating alice

Lots of wonderful talk about what are tweens, who created the title marketers, and what means most — the kids themselves.

2010 May 27 « educating alice

No longer a child, not yet a teen, she had officially morphed into a tween, the term marketers have coined for the 27 million children 8 to 14 -- the largest number in this age group in two decades.

The Truth About Tweens

Stig Richards, a digital strategist, says mobile phones take consumers closer than ever to the "moment of truth", the term marketers give to the point at which you are in front of a product and deciding whether to buy it.

undefined

This role of architects as Dubai's marketers is thankfully challenged by real successes.

Todd Reisz and Rory Hyde: Soul-Searching at Dubai's Cityscape (Slideshow)

This role of architects as Dubai's marketers is thankfully challenged by real successes.

Todd Reisz and Rory Hyde: Soul-Searching at Dubai's Cityscape (Slideshow)

This role of architects as Dubai's marketers is thankfully challenged by real successes.

Todd Reisz and Rory Hyde: Soul-Searching at Dubai's Cityscape (Slideshow)

"The role of marketers is to understand motivations, needs and desires, so we're always mindful of consumers 'changing needs," says Elizabeth Davies, communications manager at Nestlé, where they're responsible for marketing both Kit Kat Chunky (manly) and Kit Kat Senses (ladylike).

The truth about men, women and food

This role of architects as Dubai's marketers is thankfully challenged by real successes.

Todd Reisz and Rory Hyde: Soul-Searching at Dubai's Cityscape (Slideshow)