Definitions
from the GNU version of the Collaborative International Dictionary of English.
- adjective designed for low-income consumers. Opposite of
upmarket .
from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
- adjective designed for low-income consumers
Etymologies
Sorry, no etymologies found.
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Examples
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Instead, they excel in what might euphemistically be termed "down-market entertainment"—beauty contests, sensationalism, pop stars and their scandals and consumerism.
China's Cultural Devolution Minxin Pei 2011
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Even as the films dropped out of the mix beginning in the 1970s, her public stayed with her, still gaping at the violet eyes, as she took up causes like AIDS and lent her name to down-market perfume and jewelry.
Film Legend Meshed Stardom With Her Roller-Coaster Life Stephen Miller 2011
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The advice from other experts is straight forward: This time, get to the bottom of what occurred, find out if there was a coverup, and determine if the rot was unique to the down-market News of the World or if it extends elsewhere into the News Corp. culture.
The Missteps in Managing News Corp.'s Hacking Crisis John Bussey 2011
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See also how designer fashions move down-market over the course of several seasons.
Matthew Yglesias » The Futile Struggle Against Free Content 2010
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We feel that operating a low-cost airline under the Air France brand would be counterproductive, as it would pull the brand down-market.
Air France-KLM Expects Deep Loss David Pearson 2012
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Even Brits do not hark as closely when the questioning shifts to the much-less-known owners of the Daily Mail, Daily Mirror or other down-market papers.
A British Watergate? Jr. Holman W. Jenkins 2011
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Ironically, the down-market heroines Rogers championed were all but doomed to slip out of the public consciousness.
Ginger Rogers at 100: Even with Astaire, always taking the lead Sarah Kaufman 2011
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There were people who cared: the scientists whose work had made our vacation possible, the pilots who hoped that ours would be the first of many such trips for them, the CEOs whose companies could turn a profit marketing increasingly down-market lunar trips.
365 tomorrows » 2009 » February : A New Free Flash Fiction SciFi Story Every Day 2009
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The Evening Standard's television critic Victor Lewis-Smith wrote: "I used to think that morning broadcasting could get no worse than TV-am, but GMTV has effortlessly led the way further down-market"; while Mark Steyn in the Mail on Sunday claimed: "It comes on like a local TV-am – same set, but now with new reduced content."
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See also how designer fashions move down-market over the course of several seasons.
Matthew Yglesias » The Futile Struggle Against Free Content 2010
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